How To Select The Perfect Conference Activity For Your Next Event

If you’re wondering how to select the perfect conference activity, you’re in the right place. The tasks that you ask attendees to complete can have a significant impact on how well your event goes, so finding the right conference activity can quite literally be make or break. That’s why we’ve put together this handy little guide on how get things right:

Consider Your Goals

First things first – you’re obviously holding your event to meet particular goals, so it’s always a good idea to consider them when selecting the best conference activity. For example, if your aim is to educate, you may wish to have attendees break off into teams and compete in a quiz. By the same token, if your goal is to increase sales, a task centred around your products is probably a good choice.

Create A Theme

There’s a good chance that your event is following at least a rough theme. If this isn’t the case, we suggest developing one to help ensure that your program is cohesive. If you do already have a theme, however, it is worth considering creating a complementary one for any conference activity that you choose to have attendees engage in. This can be as simple as having the theme for your conference activity be the application of knowledge they have collected during the seminar, the point is simply to have a guide to help you decide which option is best.

Think About Your Venue

The next thing you’ll need to think about when hunting the perfect conference activity is your venue. Not all venues are equipped to have attendees complete different types of tasks and it would be disastrous to select a conference activity that cannot actually be performed on the day. Because of this, it is vital that you scope out the limitations of your location and tailor your program to accommodate them. You’ll also want to consider creating zones so that each segment of the event flows smoothly on from the next and your task will need to be considered when deciding this. 

Have Variations

You’ll also want to think about some different variations of your chosen conference activity in case something comes up on the day that means one or all of your attendees cannot participate in the original idea as anticipated. You would be surprised by how often this happens so it is always a good idea to have a backup plan. Plus, attendees will appreciate having the option to tailor the task to their goals and needs which reflects well on both your business and your event.

Ask For Feedback

Finally, asking for feedback from attendees at previous events is a great way to help decide which conference activity would be best for your next event. This won’t always be possible if you haven’t held a similar event before (or any event at all for that matter) but it’s an excellent idea if you can execute it. By the same token, we suggest handing out feedback forms following your conference activity so you can gauge whether it is a good one to bring back at future events.

Planning and running an event can be stressful and when you add in tasks for attendees to complete, you further complicate things. While this can certainly make arranging your event more complicated, it can also pay off in a big way, as engaged attendees are far more likely to view your event in a positive light. That’s why it’s so important to ensure that you select the perfect conference activity, so we hope that this guide has helped you in working out which option is best for you.